OCT 2026 · No.15
TRAFFIC
SCENT
Trend Reports · The day's issues, seen through communities and the news
No.15
US Federal Reserve base interest rate frozen, expected to rise in December
3.75~4.00% · 85%
Taking a breather before the midterm elections · FOMC reduced from 8 times a year to 7 times next year and 6 times the year after.
Olympic Park public verification ballot size
2.47 million copies
12-hour verification completed after 147 days of local elections · Confrontation with early morning ballot boxes being taken out
North Korean IP financial sector daily hacking attempt
4.4 million
Serial computer failures ranging from banks and securities to hospitals, pharmaceutical companies, and mobile coupons
Google and Apple in-app payment confirmation fines
63.7 billion won
Sanctions confirmed for the first time in three years by the U.S. Unification Committee Apple unveils the first touch OLED MacBook Pro
October 29: U.S. Federal Reserve freezes interest rates, business sentiment is at a 4-year high, Apple unveils its first touchscreen M6 MacBook Pro and confronts the removal of ballot boxes from Olympic Park
While the U.S.
Federal Reserve (Fed) froze the benchmark interest rate at 3.75-4.00% per year ahead of the midterm elections, leaving room for further increases in December, Chairman Kevin Worthy's remarks that pointed to Korea as a key supplier of AI components, SK Hynix's ADR surge of 13%, and domestic corporate sentiment hitting its highest level in four years and two months, combined with the market's attention on Samsung Electronics' third quarter earnings and shareholder return scale to be announced today.
I was focused.
In the IT industry, Apple broke a 20-year taboo and unveiled the M6 MacBook Pro equipped with the first touch screen OLED display, and GitHub introduced the multi-AI agent coordination platform 'Co-Pilot Fusion'.
However, controversy continued due to the screen cracking and heating controversy of the 'iPhone Duo' that arose immediately after its release and the confirmation of a 63.7 billion won fine for in-app purchases by Google and Apple.
In the political and social sphere, the confrontation between the ruling and opposition parties over the removal of ballot boxes in the early morning after the National Election Commission's special investigation ended the public verification of 2.47 million votes at Olympic Park, writer Yoo Si-min's remark that 'President Lee Jae-myung's house is dismantled', 4.4 million attempts per day to hack North Korea's IP financial sector, the arrest and transfer of an attempted murderer of a serial arsonist in Yeoksam-dong, the late Shin Hae-cheol's posthumous award of the Silver Crown Order of Cultural Merit, and the rebuttal of withholding tax receipts by former Heijini employees were all on major bulletin boards throughout the day.
It was heated.
- Period covered
- 2026-10-28 09:30 ~ 2026-10-29 08:30 KST
- By
- TrafficScent Editorial Team
PART 1
Top issues

01 Economy
U.S. Federal Reserve freezes interest rates at 3.75-4.00%, reduces FOMC meetings... ‘Samsung Electronics performance and shareholder return’ at the highest level in four years
- The U.S. Federal Reserve froze its base interest rate at 3.75-4.00% and announced a gradual reduction of the FOMC from 8 times a year to 6 times a year. Chairman Wash said, “Korea is a supplier of key AI components.”
- October's corporate sentiment reached the highest in 4 years and 2 months. Amid a 13% surge in SK Hynix's ADR, attention is paid to Samsung Electronics' 3rd quarter earnings and shareholder return announcement today.
- Investor sentiment crosses, including MLB Park Google stock price reaction (2,034 times), 82 Cook Hynix ADR surge (1,982 times), Damoang Big Tech performance comparison (1,800 times), etc.
The U.S. Federal Reserve System (Fed) froze its benchmark interest rate at 3.75-4.00% per year at the Federal Open Market Committee (FOMC) regular meeting held a week before the November midterm elections. Although the rate took a month to catch its breath after last month's interest rate hike, two committee members insisted on an increase, and the futures market maintained a hawkish stance, reflecting an 85% probability of an additional increase in December. In particular, Federal Reserve Chairman Kevin Warsh announced at a press conference that he would reduce interest rate decision meetings from 8 to 7 per year starting next year and to 6 in the following year, and pointed out Korea as a 'supplier of core AI components' and mentioned that they are watching it more closely than expected. In the New York Stock Exchange, SK Hynix's American Stock Depositary Receipt (ADR) soared 13% and Oracle's 11%, while Microsoft and Alphabet (Google)'s after-hours stock prices were mixed due to the burden of cash flow and facility investment (CapEx).
In Korea, thanks to the expansion of semiconductor production and investment, the business sentiment index (CBSI) for all industries rose 5.1 points in October, reaching the highest level in four years and two months. Following SK Hynix, which announced quarterly sales of 100 trillion won and a total of 60 trillion won in additional shareholder return the previous day, attention was focused on what kind of shareholder return card Samsung Electronics, which is releasing its final results for the third quarter today, will present. In the community, there were posts examining Big Tech's performance and semiconductor supply and demand, such as 82 Cook's 'Hynix ADR soaring +11%' (1,982 times), MLB Park's 'Google (Alphabet) -8%' (2,034 times), and Damoang's 'Google's performance underperformed, Microsoft's performance above' (1,800 times). Japan.jpg' (approximately 25,000 views) and Instiz's 'Golden spooners can't even imagine the family situation where their mother barely survives by earning only 200 at the supermarket' (approximately 31,000 views) were posted, revealing the temperature difference between the boom of large export companies and the prices perceived by ordinary people.
Views by community posts cited in this report
- Instiz 31.2K
- HumorUniv 25.4K
- MLBPARK 2K
- 82Cook 2K
- Damoang 1.8K
Insight
As the Chairman of the Federal Reserve directly named Korea as a supplier of key AI components at an official event and business sentiment rebounded to the highest level in over four years, HBM and memory semiconductor monopoly is operating as a key breakwater supporting the Korean stock market and macro indicators even amidst the global monetary tightening trend.
- Economy
- Dong-A Ilbo
- Yonhap News
- 인스티즈
- 웃긴대학
11 sources
Coverage 6
- Federal Reserve freezes interest rates ahead of U.S. midterm elections... Market forecast for ‘December hike’ is 85% Dong-A Ilbo
- Fed Chairman Wash: “We are watching the Korean economy more closely than expected... a supplier of key AI components” Dong-A Ilbo
- Wash "The FOMC will decide on interest rates next year only 7 times... 6 times next year" (comprehensive) Yonhap News
- Samsung Electronics releases 3Q report card today... Shareholder return exceeds SK Hanik’s ‘100 trillion won’ Dong-A Ilbo
- Business sentiment is the highest in 4 years and 2 months... “Spreading warmth through semiconductors, etc.” Yonhap News
- “AI Big Tech needs to earn cash now”… Microsoft and Google are excited about cash flow Yonhap News
Community posts 5
- Rich people can't even imagine the situation of a family where the mother barely makes a living by earning only 200 won at the supermarket. Instiz · 31.2K views
- Japan pulls out its trump card amid record low yen.jpg HumorUniv · 25.4K views
- Google (Alphabet) -8% MLBPARK · 2K views
- Hynix ADR is surging +11% 82Cook · 2K views · 1 comments
- Google performance underperforms, Microsoft outperforms Damoang · 1.8K views

02 IT & Tech
Apple unveils ‘Touch OLED M6 MacBook Pro’, breaking 20-year taboo… Controversy over defects in iPhone Duo that won't cool down and launch of 'Co-Pilot Fusion'
- Apple unveils M6 MacBook Pro equipped with first touch screen OLED · GitHub AI model automatic tuning ‘Co-Pilot Fusion’ launched · Google and Apple confirm in-app payment fine of KRW 63.7 billion
- YouTube CarterPCs iPhone Duo pleated shorts about 8.536 million times, Samsung sniper advertising shorts about 4.744 million times, Samsung hinge non-adoption analysis about 2.532 million times
- Ruliweb iPhone Duo store and stock reviews 3 reviews totaling about 57,000 times, PGR21 reliability evaluation analysis (5,920 times), etc. spread harsh reviews in actual use.
Apple broke the rule of 'no touch screens on laptops', which it had maintained for 20 years since the days of the late Steve Jobs, and unveiled a new MacBook Pro equipped with a touch screen, OLED display, and M6 chip. It was designed to allow users to immediately call on-device AI and manipulate the video editing timeline by placing a finger on the screen, thereby kicking off the hardware form factor transition. In the development ecosystem, Microsoft's GitHub declared the era of multi-agent development by unveiling 'Copilot Fusion', which automatically selects and adjusts the optimal AI coding model according to the nature of the task, and the Korea Broadcasting Media and Communications Commission finalized a total fine of 63.7 billion won three years after launching an investigation into Google and Apple's forced in-app payment practices.
However, the attention of the community and YouTube was still focused on the initial durability and practical use complaints of Apple's first foldable phone, 'iPhone Duo'. On YouTube, ‘How to fix the iPhone Duo crease…’ by American tech creator CarterPCs. ' Shorts was viewed approximately 8,536,000 times, 'Samsung's new advertisement that 'sniped' the iPhone Duo' on the domestic Pyeongyang Naengmyeon channel was viewed approximately 4,744,000 times, Tdabon Hamchi's 'Why did you not use the Samsung hinge on the Apple iPhone Duo?' was viewed approximately 2,532,000 times, and Techmong's fever analysis video was viewed approximately 407,000 times. On Ruliweb, 'iPhone Duo what is this hahaha' (about 22,000 views), 'iPhone Duo domestic inventory status' (about 20,000 views), and 'iPhone Duo at Apple Store stores' (about 14,000 views) were popular posts one after another, and PGR21's '[General] Reliability Evaluation Story - Why did the iPhone Duo break? The controversy over quality control continued with the addition of ‘Why are large company products expensive?’ (5,920 times) and Mini Device Korea’s disappointing reviews from actual users (1,127 and 1,116 times).
Views by community posts cited in this report
- Ruliweb 56.8K3p
- PGR21 5.9K
- 미니기기코리아 1.1K
Insight
Apple set out to regain AI PC leadership with the touchscreen OLED MacBook Pro, but restoration of hardware reliability emerged as a top priority as wrinkles, cracks, and heat issues exposed in the first-generation foldable iPhone Duo were consumed in memes and comparison videos.
- IT & Tech
- 루리웹
- Yonhap News
- Chosun Ilbo
- ETNews
12 sources
Coverage 4
- Apple unveils first ‘Touch’ equipped MacBook Pro… Breaking a 20-year taboo Yonhap News
- Easily call AI and edit video by placing your finger on the screen... Apple unveils its first ‘screen touch’ laptop Chosun Ilbo
- AI selects and codes the optimal AI model… GitHub unveils ‘CoPilot Fusion’ ETNews
- Google and Apple's fine of 63.7 billion won for 'forced in-app purchases' confirmed Kyunghyang Shinmun
Community posts 5
- iPhone Duo What is this? Ruliweb · 22.4K views
- iPhone Duo domestic inventory status Ruliweb · 20K views
- apple store store iphone duo Ruliweb · 14.4K views
- [General] Reliability evaluation story - Why did the iPhone Duo break? Why are products from large companies expensive? PGR21 · 5.9K views
- The iPhone Duo's default photo app is really bad.... 미니기기코리아 · 1.1K views

03 Politics
Verification of 2.47 million votes at Olympic Park ends and ballot boxes are taken out early in the morning... Rhyu Si-min's direct impact of President Lee dismantling his house
- National Election Commission special investigation, public verification of 2.47 million votes at Olympic Park ended in 12 hours and ballot boxes were taken out in the early morning. Today, Yoon Seok-yeol's civil war 2nd trial resolution hearing
- Writer Yoo Si-min's remarks, 'President Lee isolating himself and dismantling his house like Yoon Seok-yeol', sparked heated debate within the ruling party and supporters.
- The war of words spread across four articles related to Pomppu Yoo Si-min, a combined total of about 52,000 views, Ddanzi Ilbo (7,701 times), Kliang (5,809 and 4,522 times), and Damoang (4,100 times).
The National Election Commission's special prosecutor's on-site public verification of 2.47 million ballots that had been stored at the Seoul Olympic Park handball stadium for 147 days after the local elections was completed in about 12 hours. Special Prosecutor Lee Tae-han announced that he had selected a significant number of ballots that required further analysis, and right after the verification, police formed a human chain in the early morning hours and when the ballot boxes were taken out, People Power Party lawmaker Jang Dong-hyuk and others, who had been staging an all-night sit-in at the site, strongly protested, saying, 'The special prosecutor and the National Election Commission disappeared with the ballot boxes as if they were running away in the night.' Meanwhile, the court will hold a hearing today to decide on the appeal (second trial) of former President Yoon Seok-yeol, who was indicted as the 'leader of the rebellion', and the final sentence of the special investigation into the rebellion will be made. The Democratic Party of Korea, conscious of the public backlash caused by the push for a state investigation by Chief Justice Cho Hee-dae, has taken steps to parallel the people's livelihood.
The issue that shook the ruling party the most was the criticism of writer Yoo Si-min's determination. When writer Yoo said on a YouTube broadcast, "He continues to isolate himself and dismantles his house like Yoon Seok-yeol," targeting President Lee Jae-myung's recent communication style and criticism of ruling party hardliners, a heated debate immediately broke out in major communities. On Pomppu, 'Ryu Si-min) The reason for the decline in the president's approval rating.jpg' (approximately 16,000 views), 'Breaking news) Real-time update on Yoo Si-min's influence' (approximately 15,000 views), '[Pump] Summary of writer Yoo Si-min's remarks today' (approximately 12,000 views), and 'Ryu Si-min) Park Seon-won must also change his attitude now' (8,704 views). It rose to the top, and pro-Russian bulletin boards such as Ddanzi Ilbo's 'Summary of writer Yoo Si-min's remarks today' (7,701 times), Clian's 'Ryu Si-min's assets are not 5 billion won' (5,809 times) and 'Ryu Si-min caught the eye today as expected' (4,522 times), Damoang (4,100 times), and 82 Cook (2,199 times) also agreed with writer Yu's diagnosis. The side that drew the line and the side that drew the line were in a tense conflict.
Views by community posts cited in this report
- Ppomppu 51.9K4p
- Clien 10.3K2p
- Ddanzi 7.7K
- Damoang 4.1K
Insight
As writer Yoo Si-min responded to President Lee Jae-myung's 'irresponsible extremism' remarks the previous day with a straightforward analogy of 'dismantling one's own house', the struggle between the mainstream ruling party and speaker groups over prosecution reform and party-government relations is spreading into an open all-out war.
- Politics
- 뽐뿌
- Dong-A Ilbo
- 클리앙
- Yonhap News
12 sources
Coverage 4
- [Breaking News] ‘All Ballot’ ballot papers taken out… Jang Dong-hyuk “Special prosecutor, flees at night” Dong-A Ilbo
- [Breaking News] All ballot boxes have been removed from the Olympic Park Handball Stadium Yonhap News
- 尹 ‘Chief of the civil war’ 2nd trial decided today… Special prosecution scheduled for sentencing Dong-A Ilbo
- Yoo Si-min "President Lee continues to isolate himself... dismantling his own house like Yoon Seok-yeol" SBS
Community posts 8
- Rhyu Si-min) Reasons for the decline in the president’s approval rating.jpg Ppomppu · 16.3K views
- Breaking news) Real-time status of Yoo Si-min, whose influence has failed ㄷㄷ Ppomppu · 14.9K views
- [PERM] Summary of writer Yoo Si-min’s remarks today Ppomppu · 12K views
- Yoo Si-min) Park Seon-won also needs to change his attitude now. Ppomppu · 8.7K views
- Summary of writer Yoo Si-min’s remarks today Ddanzi · 7.7K views
- Yoo Si-min’s assets are not worth 5 billion won. Clien · 5.8K views
- As expected, Yoo Si-min caught a cloud today as well. Clien · 4.5K views
- Summary of writer Yoo Si-min’s remarks today Damoang · 4.1K views

04 Society
‘4.4 million North Korean IPs per day’ in serial hacking targeting financial institutions, hospitals, and pharmaceutical companies… Yeoksam-dong arsonist arrested and sent to hospital and pediatrician's resignation
- 4.4 million North Korean IP hacking attempts per day confirmed in the financial sector; hacking of hospitals and pharmaceutical companies and mobile coupon payment failures at cafes and movie theaters spreading
- Serial arsonist in Yeoksam-dong sent to prison on suspicion of attempted murder; controversy over dismissal of Choi Chung-rak's prior arrest warrant for Incheon stabbing rampage
- PGR21 Ajou University Pediatrics professor and center director resigns (approximately 14,000 times), Bobae Dream (5,919 times), Clian (5,594 times), Deku, demands for answers from fire department (approximately 60,000 times) Topics
The hacking incident that started at virtual asset exchanges and securities firms spread to all directions, including loan companies, pharmaceutical companies, hospitals, and mobile coupon systems. As a result of an inspection by the financial security authorities, it was confirmed that hacking attempts via North Korean IP reached 4.4 million a day, and the possibility that hackers were operating from a domestic base was even raised. In the aftermath of the hacking, mobile coupon payments stopped working at franchise cafes and movie theaters, causing a series of consumer inconveniences. In a violent case, the police charged a suspect in his 70s who committed a series of arson in the Yeoksam-dong area of Gangnam-gu, Seoul, and sent him to the prosecution on charges of attempted murder. In connection with the Incheon knife attack incident, a court decision that dismissed a prior arrest warrant even though he had a weapon in both hands was on the chopping block.
In the medical community and community, after the police search and seizure, the aftermath of the incident at Ajou University Hospital continued, with seven professors in charge of the pediatric emergency department and the director of the pediatric center resigning. PGR21's '[General] Resignation of 7 pediatricians at Ajou University + resignation of pediatric center director' (about 14,000 views), Bobae Dream's 'Ajou University Pediatrics Incident... What do you think?' (5,919 times), and Clien's 'Situation at the time of the Ajou University Pediatrics Emergency Room Incident' (5,594 times), concerns that the excessive search and seizure by investigative agencies hastened the departure of essential medical care sites must be weighed against the specific facts. There was a counterargument that it was. In addition, Theku's article 'I want a specific answer from the fire department', which deals with the treatment and command system of front-line firefighters, also recorded about 60,000 views, reflecting interest in the working environment of public safety personnel.
Views by community posts cited in this report
- TheQoo 60.1K
- PGR21 13.5K
- Bobaedream 5.9K
- Clien 5.6K
Insight
As intelligent hacking attacks targeting financial, medical, and distribution payment networks simultaneously paralyzed daily mobile coupon payments, it became urgent to redesign the national cyber quarantine system beyond the network separation level of individual companies and encompass the entire third-party supply chain.
- Society
- Yonhap News
- SBS
- Dong-A Ilbo
- 더쿠
10 sources
Coverage 6
- North Korean IP attempted to hack the financial sector 4.4 million times a day Dong-A Ilbo
- ‘Hacking’ in the financial sector has spread further... “4.4 million North Korean IPs confirmed” SBS
- Loan companies, pharmaceutical companies, and hospitals have all been hacked... Possibility of hacker domestic activity Yonhap News
- In the aftermath of hacking, cafes and movie theaters say, “You can’t use coupons.” SBS
- [Breaking News] Man in his 70s arrested for ‘Yeoksam serial arson’… Charged with attempted murder Yonhap News
- Even if you have a weapon in both hands, the warrant is dismissed... Choong-rak Choi Limitations on blocking copycat crimes Yonhap News
Community posts 4
- I want a specific answer from the fire department. TheQoo · 60.1K views
- [General] 7 pediatricians at Ajou University resign + pediatric center director resigns PGR21 · 13.5K views
- Ajou University Pediatrics incident...what do you think? Bobaedream · 5.9K views · 77 upvotes · 36 comments
- Situation at the time of the Ajou University Pediatric Emergency Room incident Clien · 5.6K views

05 World
Korea-US SCM held for the first time in 28 years, Jin Seong-jun's visa was rejected... Spain's high-speed train crash kills 68 people; European gas prices exceed 100 euros
- The ROK-US Security Consultative Meeting (SCM) has been postponed to early next year for the first time in 28 years, and there is controversy over the refusal of Jin Seong-jun, the National Defense Chairman of the Democratic Party of Korea, to issue a US visa.
- 68 people killed in Spanish high-speed train crash due to signal error (2 Koreans injured); European natural gas price exceeds 100 euros (highest in 4 years)
- Pomppu US visa rejection response (6,364 times), SLR Club (2,621 times), and DVDPrime (2,416 times) Sharing breaking news on the Spanish train disaster
The ROK-US Security Consultative Meeting (SCM), which coordinates the timing of wartime operational control transition and the operation of US Forces Korea's defense budget and strategic assets, has been decided to be held early next year for the first time in 28 years. The two countries' defense ministries announced that they would hold a second meeting in the United States in December to continue discussions, but there were observations that differences of opinion over the conditions and timing of the transfer of wartime operational control were at play. To make matters worse, it became known that Rep. Jin Seong-jun of the Democratic Party of Korea, chairman of the National Assembly's Defense Committee, was denied a U.S. visa, and a debate broke out on online bulletin boards such as Pomppu ('This guy is also denied a U.S. visa haha', 6,364 times) over the successive cases of visa denials for ruling party lawmakers with past activist backgrounds.
There was news of large-scale disasters and energy crises overseas. In Spain, a large-scale collision occurred when a high-speed train following a stopped train in front was given a normal operation signal, and the death toll increased to 68, and two out of 10 Korean passengers were also injured. As a result, soccer schedules such as the Spanish King's Cup were postponed, players such as Lee Kang-in left messages of condolence, and real-time damage was shared on SLR Club ('Spanish high-speed train crash kills at least 64 people', 2,621 times) and DVDPrime ('Spain train crash kills more than 30 people', 2,416 times). Meanwhile, in the aftermath of the Middle East war, European natural gas futures prices exceeded 100 euros per megawatt hour (MWh), soaring to the highest level in four years since the 2022 energy crisis (three times higher than before the war).
Views by community posts cited in this report
- Ppomppu 6.4K
- SLRClub 2.6K
- DVDPrime 2.4K
Insight
As the unusual postponement of the ROK-US annual security consultation meeting and the controversy over the ruling party's National Defense Commission's denial of a US visa have arisen at the same time, the burden of policy coordination with Washington's diplomatic and security lines, which will be reorganized after the US midterm elections, is growing further.
- World
- Dong-A Ilbo
- Yonhap News
- SBS
- Chosun Ilbo
9 sources
Coverage 6
- ROK-U.S. defense “cooperation for wartime operational control transfer… 2nd meeting in the U.S. in December” Dong-A Ilbo
- “SCM postponed to early next year”… Democratic Party Jin Seong-jun's visa denied SBS
- SCM postponed to early next year... Disagreements over wartime operational control cannot be resolved Chosun Ilbo
- 68 dead in Spanish high-speed rail crash... "Signal to the train behind while stopped in front" Yonhap News
- 10 Korean passengers in 'Spanish train crash'... 2 injured (comprehensive) Yonhap News
- European gas prices exceed 100 euros... First time since the energy crisis in 2022 Dong-A Ilbo

06 Entertainment
The late Shin Hae-cheol received the Silver Crown Order of Cultural Merit, Yoo Jae-seok, and Blackpink... Heijini refutes 'withholding tax receipt' and explains Son Heung-min's racial discrimination misunderstanding
- The late Shin Hae-cheol was posthumously awarded the Silver Crown Order of Cultural Merit, and Yoo Jae-seok, Han Young-ae, and Blackpink were awarded the Cultural Merit Medal, and Aylit's 'I'll Arrest' MV exceeded approximately 10,019,000 views.
- Former Heijini employees 'salary increase rate is 5%, not 25%' Rebuttal with withholding tax receipts revealed, iMBC Entertainment YouTube approx. 1,072,000 views
- Son Heung-min's racial discrimination suspicion, 'My son, not Nihao' fan explanation report, hot topic on DVDPrime (1,892 times) and Kur (2,187 times)
At the Korea Popular Culture and Arts Awards, the late Shin Hae-cheol was posthumously awarded the Eungwan Cultural Merit, and broadcaster Yoo Jae-seok, singer Han Young-ae, and group Blackpink were selected as recipients of the Cultural Merit. In the music industry, the official music video for ILLIT's new song 'You're Under Arrest' continued to be a global hit, exceeding approximately 10.019 million views on YouTube, and Blackpink Jisoo also heated up the comeback fever by releasing a teaser for 'ADDICTED', a pre-released song from her first solo full-length album. On the other hand, in the Mania community, a post (2,398 times) was posted about broadcaster Choi Wook's comments evaluating the late Shin Hae-cheol's singing ability, sparking a war of words among fans.
Meanwhile, the labor exploitation battle surrounding kids creator Heijini (Kang Hye-jin) took a new turn when former employees directly released earned income withholding receipts and transcripts. In response to Heijini's explanation that 'the annual salary was increased by 25% and did not interfere with industrial accident applications,' the exposer refuted the fact that the actual increase rate was only 5%, and iMBC Entertainment's related YouTube news clip exceeded about 1,072,000 views. In sports and overseas topics, the person's explanation was reported that the words shouted by a local fan toward Son Heung-min spread into suspicions of racism, such as the Chinese word 'ni hao', but were actually called the English 'My son'. DVDPrime ('The reversal of the 'racial discrimination incident' (feat. Son Heung-min)', 1,892 times) and Kur ('Black influencer who posted a video saying he was racially discriminated at a festival in Korea'), 2,187 times), etc., the importance of fact checking was called out.
Views by community posts cited in this report
- Mania 2.4K
- Ggoorr 2.2K
- DVDPrime 1.9K
Insight
In creator labor conflicts, objective evidence such as withholding tax receipts and transcripts, which overwhelm verbal explanations, is deciding the direction of public opinion, and in sports and field video controversies, the speed of post-mortem verification of misunderstandings triggered by short clips is accelerating.
- Entertainment
- Dong-A Ilbo
- Yonhap News
- HYBE LABELS
- iMBC Entertainment
8 sources
Coverage 3
- The late Shin Hae-cheol received the Eungwan Order of Cultural Merit... Yoo Jae-seok, Han Young-ae, and Blackpink also received the Order of Cultural Merit. Yonhap News
- “Salary increase rate is 5%, not 25%”... Former employee of ‘Heijini exposed’ refutes receipt by criticizing it Dong-A Ilbo
- “I said ‘my son’ not ‘nihao’”… Fans refute Son Heung-min's allegations of racial discrimination Dong-A Ilbo
Community posts 3
- Choi Wook, “Shin Hae-cheol is not a good singer and it feels like he can’t sing high notes.” Mania · 2.4K views
- A black influencer posted a video saying he was racially discriminated against at a festival in Korea. Ggoorr · 2.2K views
- The reversal of the ‘racial discrimination incident’ (feat. Son Heung-min) DVDPrime · 1.9K views
PART 2
The day in data
07 App Rankings
Claude is ranked 2nd and Gemini is ranked 4th in the Korean App Store. 7-Eleven soars 28 places, No. 1 in sales in 4 countries ChatGPT
- Free on the Korean App Store: Naver Plus Store maintained 1st place and Claude 2nd place, Google Gemini 4th place (▲1), 7-Eleven 5th place (▲28 soared)
- Global App Store Sales: Ranked 1st on ChatGPT and 2nd on YouTube simultaneously in all four countries: Korea, the United States, Japan, and Taiwan
- Free on US and Japanese app stores: US TikTok Pro - Events 1st place, Gemini 7th place (▲6) / Japan Muse from Meta 1st place, MUJI 2nd place
Korean App Store Free
Only the ranks this report covers
Korean App Store Sales
Korea Google Play Popular Free
Free on US App Store
Read the full analysis
The mobile app chart collected on the 29th showed the solidification of generative AI apps at the top and the rapid progress of distribution and food and beverage membership apps. In the Korean iOS App Store free chart, 'Naver Plus Store' (1st place), 'Claude by Anthropic' (2nd place), and Hana Bank's 'Hana One Q' (3rd place) maintained their positions, while 'Google Gemini' rose one place from 5th to 4th, and convenience store app '7-Eleven' rose 28 places from 33rd the previous day to 5th. E-Land Eats' 'Ashley Members' (15th → 6th), 'SPAO' (12th → 7th), and 'Pocket CU' (10th → 8th) all entered the TOP 8.
In the app sales chart, OpenAI's 'ChatGPT' and Google's 'YouTube' simultaneously took first and second place in iOS App Store sales in four countries: Korea, the United States, Japan, and Taiwan. In Korean App Store sales, 'Naver Webtoon' rose from 5th to 4th place following 'Kakao Talk' (3rd place), and 'zeta' and 'ChatGPT' maintained 1st and 2nd place in Korea's Google Play popular free. In the US iOS free chart, 'TikTok Pro - Events' (1st place), 'Vinted' (2nd place), 'Muse from Meta' (3rd place), and 'ChatGPT' (4th place) maintained the lead, while 'Claude by Anthropic' (7th → 6th place) and 'Google Gemini' (13th → 7th place) rose side by side, and in the Japanese free chart, Meta's 'Muse from Meta' took first place.
Insight
With ChatGPT dominating the top app store sales in four countries: Korea, the US, Japan, and Taiwan, Claude and Gemini are both rising in the free charts in Korea and the US, and meta AI apps are rising to the top in Japan and Taiwan, and the global mobile ecosystem is being reorganized around the four major frontier AI apps.
- App Rankings
08 Game Rankings
‘Monster Hunter Outlanders’ simultaneously swept first place in free app stores in Korea, the US, Japan, and Taiwan… Steam's 'Onimusha' enters new paid 3rd place
- Free mobile game: Monster Hunter Outlanders Simultaneously ranks #1 on the App Store in four countries: Korea, the United States, Japan, and Taiwan
- Korean App Store Game Sales: WOS 1st place Kakao Games World of Goblins in Mercury 2nd place (▲11) Com2uS Zeus: God of Arrogance soars to 4th place (▲16)
- Steam (Korea): Onimuja Way of the Sword enters 3rd place in paid (new) and leaps to 4th place in free chart Lee Hwan (▲11) and 7th place in Seven Deadly Sins: Origin (▲26)
Korean App Store Free Games
Korean App Store Game Sales
Only the ranks this report covers
Free games on the US App Store
Steam Paid (Korea)
Only the ranks this report covers
Steam Free (Korea)
Only the ranks this report covers
free games on google play in korea
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The new open world survival action game ‘Monster Hunter Outlanders’ ranked high on the global mobile game charts upon its release. It swept the top spots on the iOS App Store free game charts in four countries: Korea, the United States, Japan ('モンスターハンターアウトランダーズ'), and Taiwan ('魔物獵人:旅人'). In the Korean App Store free games, 'Mika: Dungeon Backpacker' (2nd place) and 'Bangtan Ace' (3rd place) followed, and in Japan and Taiwan, Bandai Namco's new game 'BLEACH Mirrors High' entered in 2nd and 3rd place, respectively. In the Korean App Store game sales chart, while 'WOS: Whiteout Survival' maintained first place, Kakao Games' 'World of Goblin' soared 11 places from 13th the previous day to 2nd, and Com2uS' 'Zeus: God of Arrogance' also jumped 16 places from 20th to 4th.
In the PC Steam Korean chart, 'Call of Duty: Modern Warfare 4' maintained the top sales and paid 1st place, and following 'Phantom Blade Zero' (2nd paid, 3rd highest selling), Capcom's new sword fighting game 'Way of the Sword' entered the 3rd place on Steam paid (4th highest selling), topping the list with 'Red Desert Enhanced' (4th paid, 5th highest selling). competition took place. In the Steam free chart, 'Limbus Company' rose to 3rd place (▲1) following 'PUBG: BATTLEGROUNDS' (1st place) and 'Once Human' (2nd place), while open world RPG 'Lee Hwan' (15th → 4th place, ▲11th) and 'Seven Deadly Sins: Origin' (33rd → 7th place, ▲26th) showed a steep rise.
Insight
'Monster Hunter Outlanders', a large console and PC-based IP, simultaneously swept first place in free-to-play in four countries (Korea, the US, Japan, and Taiwan) on mobile, and 'Way of the Sword' and 'Seven Deadly Sins: Origin' soared on Steam, and new multi-platform games from proven franchise IPs are leading the charts in the East and the West at the same time.
- Game Rankings

09 AI Benchmarks
DeepSeek V4.1 Flash regains first place in speed with 208.1t/s... Claude Opus 5.5 No. 1 in intelligence, multimodal hyper-close combat
- LLM speed/unit price: DeepSeek V4.1 Flash 1017 regains first place in speed with 208.1 t/s (▲34.7) and unit price reduced by $0.25/1M
- LLM Intelligence: Maintained 1st place with Claude Opus 5.5 (57.62 points), 2nd place with Kimi K3.1 Pro (55.09 points), and 3rd place with Claude Fable 5.1 (53.36 points).
- Multimodal/Infrastructure: Alibaba Wan 3.0 T2V No. 1 (1,175 ELO) · Grok Voice 3.0 STS No. 1 (86.9 points) / Theku AI humor posts about 97,000 times No. 1
- 1st and 2nd in output speed · DeepSeek V4.1 Flash 1017 / Muse Wonder (max) ▲ DeepSeek reclaims first place in speed with 208.1 t/s 173.4 / 197.4 tokens/sec 208.1 / 194.2 tokens/sec 3rd Gemini 3.8 Flash (132.4) · 4th Claude Opus 5.5 (97.3) · 5th Grok 4.7 (88.9)
- IQ 1st, 2nd, 3rd place · Claude Opus 5.5 / Kimi K3.1 Pro / Claude Fable 5.1 = Opus 5.5 leading, Kimi K3.1 2nd Mercury 57.622 / 55.087 / 53.355 57.622 / 55.087 / 53.355 4th GPT-6 Astra (52.674) · 5th Gemini 4 Argon (52.561) · 6th GLM-5.6 (51.491)
- 1M token unit price MiMo-V2.6-Pro / DeepSeek V4.1 Flash 1017 ▼ DeepSeek price further reduced to $0.25 $0.13 / $0.26 $0.13 / $0.25 3rd place GPT-6.1 Sol ($0.72) · 4th place Gemini 4 Argon ($1.62) · 6th place Kimi K3.1 Pro ($2.11)
- Video creation (T2V·I2V) · Wan 3.0 / PixVerse V6.5 / Kling 3.5 Pro ▲ Wan 3.0 T2V 1st place, PixVerse I2V 1st place 1174 / 1188 / 1182 Elo 1175 / 1187 / 1183 Elo T2V 2nd Utopai X (1168) · 3rd Seedance 2.0 (1152) · 4th Veo 4.1 (1150)
- Image/Voice Leading · GPT Image 2.5 Sunburst / Grok Voice 3.0 / Eleven v4 = Maintaining first place in image, STS, and TTS 1222 Elo / 86.9 points / 1335 Elo 1222 Elo / 86.9 points / 1335 Elo Image Editing 2nd place MS MAI-Image-2.7 (1193) · STT 1st place Fun-Realtime-ASR (1.7% WER)
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As of the 29th, in the Artificial Analysis AI benchmark, the change in leadership in the LLM output speed category was most noticeable. 'DeepSeek V4.1 Flash 1017' increased the output speed per second from 173.4 tokens the previous day to 208.1 tokens/sec, beating Meta's 'Muse Wonder (max)' (194.2 tokens/sec) and regaining the top speed in one day, followed by Google's 'Gemini 3.8 Flash' (132.4 tokens/sec) and Anthropic's 'Claude Opus'. 5.5' (97.3 tokens/sec) ranked 3rd and 4th. In Intelligence Index, 'Claude Opus 5.5 (max with fallback)' (57.62 points), Moonshot AI 'Kimi K3.1 Pro' (55.09 points), 'Claude Fable 5.1' (53.36 points), Open AI 'GPT-6 Astra (max)' (52.67 points), Google 'Gemini 4 Argon' (high)' (52.56 points), the TOP 5 structure was maintained solidly.
Fine-tuning continued in cost efficiency and multimodal leaderboards. In terms of unit price per million tokens, following Xiaomi's 'MiMo-V2.6-Pro' ($0.13), 'DeepSeek V4.1 Flash 1017' was slightly reduced from $0.26 to $0.25, further strengthening its ultra-low cost and ultra-high speed position. In the media sector, text-to-image (T2I) 'GPT Image 2.5 Sunburst (max)' (1,222 ELO), image editing 'GPT Image 2.5 Sunburst' (1,199 ELO) and MS 'MAI-Image-2.7-Preview' (1,193 ELO), text-to-video (T2V) Alibaba 'Wan 3.0' (1,175 ELO, +1) maintained the lead. Meanwhile, in the domestic AI infrastructure industry, HyperExcel announced its plan for a next-generation AI data center combining Verda LPU and K-Composable Cluster, and the article 'It's AI, but it's heartbreaking. Humans die'', which humorously shared the AI chatbot's answers, topped the overall daily community views with about 97,000 views.
Insight
As DeepSeek V4.1 Flash breaks the 208 tokens per second barrier at an ultra-low price of $0.25 per million tokens, and multi-model routers such as GitHub Co-Pilot Fusion become common, a hybrid architecture that leaves high-level inference to Claude Opus 5.5 and Kimi K3.1 Pro and distributes mass real-time generation to ultra-fast lightweight models is becoming the standard.
- AI Benchmarks
- Dong-A Ilbo
- 더쿠
3 sources
Community posts 1
10 YouTube
'Dune: Part 3' trailer exceeds 13.93 million views, Aillet's 'I'll Arrest' MV exceeds 10.02 million views... iPhone Duo Pleated Shorts 8.54 million times
- Warner Bros. ‘Dune: Part Three | ‘Final Trailer’ exceeded approximately 13,929,000 views, Aillet’s ‘I’ll Arrest’ official MV exceeded approximately 10,019,000 views
- iPhone duo wrinkles and comparative shorts are strong: CarterPCs recorded about 8.536 million views, Pyongyang Naengmyeon ‘Samsung sniping ad’ recorded about 4.744 million views
- Popular shorts in Korea: Channel A Japan Food Stockpile News about 8.09 million views, Rocket Up Baseball Shorts about 6.661 million views, Seojin Lee about 4.842 million views
Dune: Part Three | Final Trailer Warner Bros.13,928,792 times No. 1 global movie trailer · Additional increase of over 8.58 million views compared to the previous day
ILLIT ‘You’re Under Arrest’ Official MV HYBE LABELS10,019,204 times No. 1 K-pop music video, exceeds 10 million views
How to fix the IPhone Duo crease… CarterPCs8,536,412 times No. 1 global tech shorts · Satire on iPhone duo wrinkle controversy
Japanese government issues 'emergency request' for all citizens... “Prepare 3 days’ worth of food” [Subtitle News] / Channel A Channel A News8,089,996 times Maintains No. 1 spot in Korean current affairs and news shorts
The surprising reason why the catcher collapsed Rocket Up6,661,423 times Top Korean sports and humor shorts
Lee Seo-jin’s reaction to meeting her New York University classmate #shorts Seojin Lee4,842,325 times Top Korean entertainment clip · Pyongyang Naengmyeon Samsung advertising shorts (4.74 million views)
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On YouTube's popular video chart on the 29th, global meme shorts, Hollywood blockbuster trailers, and K-pop new song music videos all surpassed 10 million views. American creator DumbJuice's comedy shorts ranked first in all collected videos with approximately 26.438 million views, while Warner Brothers' official channel's 'Dune: Part Three | ‘Final Trailer’ (Dune: Part 3 Final Trailer) continued its overwhelming popularity by soaring to approximately 13.929 million views. The official music video for girl group ILLIT's new song 'You're Under Arrest', which was released on the Hive Labels channel, also exceeded 10.019 million views.
The progress of tech and domestic current affairs/entertainment shorts was also notable. CarterPCs' 'How to fix the iPhone Duo crease...' satirizes the iPhone Duo's crease problem. ' was recorded about 8.536 million times, and 'Samsung's new advertisement that 'attacked' the iPhone Duo' on the Pyongyang Naengmyeon channel, which covered Samsung Electronics' new comparative advertisement, was recorded about 4.744 million times. On domestic channels, Channel A News' 'Japanese government issues 'emergency request' for all citizens... “Prepare 3 days’ worth of food” [Subtitle News]’ was viewed approximately 8.09 million times, Rocket Up’s baseball shorts ‘The Surprising Reason the Catcher Collapsed’ was viewed approximately 6.661 million times, and Seojin Lee’s ‘Lee Seojin’s Reaction to Meeting New York University Classmate #shorts’ was viewed approximately 4.842 million times.
Insight
While the trailer for the global blockbuster 'Dune: Part 3' and Ailet's new song MV both exceeded 10 million views, shorts by Korean and American creators based on the wrinkles and durability of the iPhone duo attracted more than 13 million views in total, and the issue of hardware defects is being consumed as a key material for short-form virality.
- YouTube
- Warner Bros.
- HYBE LABELS
- CarterPCs
- Channel A News
6 sources
Videos 6
Dune: Part Three | Final Trailer Warner Bros. · 13.9M views
ILLIT ‘You’re Under Arrest’ Official MV HYBE LABELS · 10M views
How to fix the IPhone Duo crease… CarterPCs · 8.5M views
Japanese government issues 'emergency request' for all citizens... “Prepare 3 days’ worth of food” [Subtitle News] / Channel A Channel A News · 8.1M views
The surprising reason why the catcher collapsed Rocket Up · 6.7M views
Lee Seo-jin’s reaction to meeting her New York University classmate #shorts Seojin Lee · 4.8M views
Also talked about
“Kwak Tube's recent updates reached 90,000 views, John Park's McDonald's rap video reached 74,000 views, etc. Creators and entertainment hot topics”
On Naver Cafe Diesel Mania, the post 'Kwak Tube's recent activities', which contains travel YouTuber Kwak Tube's recent activities, recorded about 90,000 views, recording the highest number of views for a single cafe post. On TheQu, 'John Park's McDonald's rap video in which singer John Park is crazy' about singer John Park's McDonald's advertisement rap video was about 74,000 views, and on Instiz, 'John Park's McDonald's rap video' about singer John Park's McDonald's advertisement rap video was viewed about 74,000 times, and on Instiz, 'Kwak Tube's post about him crying while looking at a 4.6 billion house Seo In-young' (approximately 22,000 views) and the story of a female idol advising fans to follow hygiene etiquette (approximately 26,000 views) attracted attention.
4 sources
Community posts 4
- Kwak Tube’s latest statusㄷㄷ Naver Cafe · 90K views
- ㄹㅇCrazy John Park McDonald’s rap video TheQoo · 74K views
- “Wash some”… Famous female idol makes a decisive statement to her fans → "I'm not angry, I'm sorry if I was sharp." Instiz · 26.2K views
- Seo In-young breaks down and cries while looking at a house worth 4.6 billion won Instiz · 22.3K views
“Daiso empty bottle cleaning controversy, Korean pane pasta origin, Samsung Seoul Hospital sensitivity test”
Life/lifestyle humor articles filled the top rankings of Theku. 'Isn't there anyone who uses Daiso empty bottles without washing them?', which sparked a debate over whether to wash and then use empty bottles of newly purchased Daiso cosmetics, was viewed about 75,000 times, 'The virtual beginnings of Korean-style pane pasta' was viewed about 89,000 times, 'Sensitivity test released by Samsung Seoul Hospital.jpg' was viewed about 70,000 times, 'It's a 3-day and 2-night trip to Shanghai, and my mom ‘They Want to Go Home’ recorded approximately 63,000 views.
4 sources
Community posts 4
- The virtual beginnings of Korean-style pane pasta TheQoo · 89K views
- Isn’t there anyone who uses Daiso’s empty bottle without washing it?? TheQoo · 74.6K views
- Sensitivity test released by Samsung Seoul Hospital.jpg TheQoo · 69.9K views
- It's a 3-day, 2-night trip to Shanghai, and my mom wants to go home. TheQoo · 63.1K views
“The story of suspicion of paternity while feeding powdered milk, the monthly cost of dog food is 2 million won, and the current status of the Pangyo Yeongkeul couple.”
Stories surrounding family and marriage also recorded high views. On TheQu, the post 'I was feeding my baby formula on the weekend and the moment I inadvertently looked at his face, I realized that he wasn't my child' had over 90,000 views, on Funny University, 'The wife spends 200 a month on dog food' (approximately 32,000 views), and on Ruliweb, 'A new employee detonated a nuclear bomb in front of the boss.jpg' (approx. 25,000 views) and 'I got my first job after turning 30' (approx. 20,000 views). 4,000 times), and on Naver Cafe, 'The recent situation of a newlywed couple who said they were in trouble at Pangyo Butler with a full loan' (about 17,000 times) garnered sympathy.
5 sources
Community posts 5
- The moment I look at his face while feeding him formula on the weekend, I realize that he is not my child. TheQoo · 89.9K views
- My wife spends 200 a month on dog food HumorUniv · 32.3K views
- A nuclear bomb exploded in front of the boss by a new employee.jpg Ruliweb · 25.2K views
- I got my first job after turning 30. Ruliweb · 24.4K views
- Current status of a newlywed couple who was in trouble at Pangyo Butler with a full loan Naver Cafe · 17K views
“Ito Hirobumi's controversy over historical awareness and photos from inside the Japanese Government-General of Korea and the current status of the Korea Customs Service's drug crackdown”
Posts dealing with historical awareness and public institution activities also attracted attention. The Ku refuted the distorted views of some right-wingers in Japan, saying, 'Koreans don't know that Ito Hirobumi supported Korea's independent independence.' The article was viewed about 59,000 times, and ‘Inside the Joseon Government-General.jpg’ was viewed about 26,000 times on Instiz. On Ruliweb and Funny University, posts about the current status of the Korea Customs Service, which cheerfully promoted the results of crackdown on drug smuggling, were viewed about 21,000 times and about 17,000 times, respectively.
4 sources
Community posts 4
- Korean people don't know that Ito Hirobumi supported Korea's independence. TheQoo · 58.7K views
- Inside view of the Japanese Government-General of Korea.jpg Instiz · 25.8K views
- The current status of the Korea Customs Service is very scratched haha. Ruliweb · 21.4K views
- Current status of Korea Customs Service working hard HumorUniv · 16.7K views
“Rumors of Changshin Memory refusal to deliver to Apple and rumors of Galaxy S27 Ultra Snapdragon not being installed”
Rumors about the supply chain of mobile and semiconductor components also heated up IT bulletin boards. On Ruliweb, the article 'Samsung Electronics Says It Will Not Install Snapdragon in the S27 Ultra', which dealt with foreign news forecasts that Samsung Electronics would increase the proportion of its own chipsets in its next flagship, recorded about 19,000 views, and on PGR21, the article about the news that China's Changxin Memory (CXMT) finally rejected Apple's delivery conditions recorded 5,945 times.
“Global Community: Japan's Panasonic intercom remodeled camera wins, Taiwan's Taipei mayor AI plagiarism controversy, U.S. Bolsonaro's eldest son escapes”
In Japan's Hatena, 'pfpdf', an open source tool that converts Markdown documents to print quality PDF, a story about a photo taken by converting a Panasonic door phone (interphone) with a digital camera to win the World Photography Award, and a presentation on the role of software verification in the AI coding era ranked at the top. On Taiwan's PTT, the revelation that Taipei Mayor Jang Wan-an's campaign website copied a rival candidate's site with AI prompts and the controversy over acute enteritis over McDonald's undercooked patties became hot topics, while on Reddit in the United States, President Lula's remarks directly attacking Brazilian Senator Flavio Bolsonaro, who fled to the United States after losing the presidential election, and the news of conservative influencer James O'Keefe's indictment for illegal voting in Minnesota attracted attention.
6 sources
Community posts 6
- pfpdf — Markdown から、印刷品質の PDF へ Hatena · Japan · 131 upvotes
- Panasonicのドアホンをデジカメに改造し写真撮影、その写真が世界的な賞を受賞してしまう、なお投稿者は去年アンパンマンのキッズカメラで賞を受賞 Hatena · Japan · 102 upvotes
- AIがコードを書いてくれる時代、我々は何を確かめるのか Hatena · Japan · 99 upvotes
- [新聞] 被爆抄襲!蔣萬安網站竟是下AI指令「參 PTT (대만 PTT) · Taiwan · 100 upvotes
- Brazilian President Luiz Inácio Lula da Silva reacts to Flávio Bolsonaro fleeing to the US: “Unfortunately, the Bolsonaro family is like that. Brazil is his second homeland. His first homeland is bootlicking the United States, as he’s got used to doing.” Reddit · USA
- Conservative influencer James O’Keefe charged with unlawful voting and identity theft in Minnesota Reddit · USA
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