OCT 2026 · No.12

TRAFFIC
SCENT

Trend Reports · The day's issues, seen through communities and the news

No.12

  • Ahn Se-young's season results and winning streak

    50 consecutive wins, 10 wins

    Achieved 3 consecutive French Open titles, 66 wins and 1 loss (98.5% winning rate) for the season, -1 win out of 11 wins in a single season.

  • Goldman Sachs KOSPI Target

    9,000 (-25%)

    The price was lowered from 12,000 to reflect concerns about AI investment, and the stock market's waiting funds decreased by 51 trillion won in 4 months.

  • SpaceX GPU debt financing

    KRW 53 trillion completed

    Elon Musk announces large-scale borrowing to secure GPUs, initiates sanctions on allocating 0 shares to Mirae Asset for domestic flights

  • House price gap between top and bottom 20%

    290 times

    The gap in housing prices between the top and bottom 20% of assets is close to 300 times, and household loans from the five major banks increase by 2.6 trillion.

October 26: Goldman Sachs KOSPI target lowered by 9,000, coin tax deferral, Ahn Se-young wins 50 consecutive wins, 10 wins, SpaceX procures 53 trillion GPUs

Goldman Sachs lowered its target for Korea's KOSPI by 25% from 12,000 to 9,000 to reflect concerns over artificial intelligence (AI) investment and selling pressure, but assessed that there is room for an increase of more than 60% compared to the current index.

The Blue House, conscious of youth public opinion and the sluggish stock market, decided to postpone the fourth additional virtual asset taxation, which was scheduled to be implemented in January 2027.

In the field of politics and society, controversy arose over the cancellation of the indictment as Park Kyun-taek and Democratic Party of Korea lawmaker Yang Bu-nam, former lawyers of President Lee Jae-myung, were shortlisted as candidates for the next Minister of Justice.

The release of CCTV blocking the entrance and exit route of a serial arsonist at a patent office in Yeoksam-dong, Seoul, the infiltration of the front line Civilian Control Line and cutting of the GOP light network, and the conversion of Jamsu Bridge to a pedestrian-only bridge 50 years after its opening emerged as major issues.

In IT and games, Space In international and sports, amidst the opening of the 20th Plenary Session of the Chinese Communist Party, the report on the U.S. military's options for re-airstrikes on Iran, and the British Secretary of Defense's 1,000-day warning to prepare for war, badminton Ahn Se-young achieved a record of 50 consecutive official wins and 10 wins of the season (98.5% winning rate) by winning three consecutive French Open games, and boy group Rise surpassed 900,000 views immediately after its release with its new song Insomnia.

Period covered
October 26, 2026 0:00 - 7:30 AM (Korean time, morning)
By
TrafficScent Editorial Team

PART 1

Top issues

01 Economy

Goldman Sachs KOSPI target lowered from 12,000 to 9,000, standby funds plummeted by 51 trillion... BLACK ‘4th deferral of virtual asset taxation’, current account surplus surpasses Germany and Japan

  • Goldman Sachs KOSPI target lowered from 12,000 → 9,000 (-25%), stock market standby funds decreased by 51 trillion won in four months, household loans from the five major banks increased by 2.6 trillion won
  • The Blue House plans to implement the 4th additional deferment of virtual asset taxation in January 2027, and the gap in house prices between the top and bottom 20% of assets widens to 290 times.
  • 2nd quarter current account surplus surpasses the combined total of Germany and Japan and Kia pushes for mass production of Carnival hydrogen cars in 2029, Theku’s ‘Korea’s revival after defection’ ranked #1 with approximately 75,000 views
Chosun Ilbo stock market standby funds decreased by 51 trillion won in four months... Individuals increase ‘high-risk investments’

Goldman Sachs, a global investment bank, lowered its target for Korea's KOSPI by 25% from 12,000 to 9,000 to reflect concerns about recovery of investment in artificial intelligence (AI) and the selling off of technology stocks, but assessed that there remains room for an increase of more than 60% compared to the current index (MBC, YTN). Standby funds in the domestic stock market have decreased by KRW 51 trillion in the past four months, while individual investors have increased high-risk investments (Chosun Ilbo), and amid falling stock prices and high interest rates, the balance of household loans at the five major banks in the market has increased by KRW 2.605 trillion this month to KRW 783.4397 trillion due to increased stock debt investment and home mortgage loans (Dong-A Ilbo). In addition, the gap in the price of houses owned and occupied by households in the top and bottom 20% of assets widened to 290 times, approaching 300 times (Yonhap News), and in the auction market for apartments under 1.5 billion won in the metropolitan area, such as Cheolsan-dong, Gwangmyeong-si, Gyeonggi-do, an overheated pattern was observed, with items with an appraised value of 800 million won being sold for 1.1 billion won (successful bid rate of 135.3%) (Dong-A Ilbo).

In terms of tax and macro policy, the Blue House decided to postpone the fourth additional taxation of virtual assets (coins), which was scheduled to be implemented in January 2027, considering the decline in the stock market and the opposition of young people's public opinion (Chosun Ilbo, Hankyoreh). While the coin industry was pleased, hoping to reduce the outflow of funds, the People's Solidarity for Participatory Democracy protested, saying that it was a violation of tax principles and that taxation should be implemented as planned (Yonhap News). Meanwhile, President Lee Jae-myung said that Korea's current account surplus in the second quarter exceeded the sum of Germany and Japan, calling it a wave of great opportunity for the Korean economy and emphasizing investment in growth engines and income improvement after semiconductors (Yonhap News, MBC). As the won/dollar exchange rate approached the 1,310 won range, the won nominal effective exchange rate hit the highest in two years (Yonhap News).

In the industry, Samsung Electronics Chairman Lee Jae-yong, who celebrates his 4th anniversary in office on the 27th, was assessed to have surpassed KRW 100 trillion in quarterly operating profit for the first time as a global big tech company in the third quarter (Samsung Electronics and SK Hynix's combined third quarter operating profit is expected to be KRW 180 to 185 trillion) and laid the foundation for recovery of AI memory competitiveness. However, expectations for economic recovery in non-semiconductor manufacturing such as automobiles and chemicals in November have been dampened. It was investigated (Dong-A Ilbo, GD Net Korea, Hankyoreh). For the first time since its founding, Kia has set its sights on future cars by mass producing the hydrogen car Carnival in 2029 and reorganizing its Gwangju Hanam factory into a base specializing in military vehicles (Dong-A Ilbo). In the online community, Theku's post saying that they immigrated to Korea because they thought it would fail, but the Korean economy has revived ranked first with 74,719 views, while Bobae Dream's article on the Korean economic situation (6,980 views) and Clien's article on progressive real estate discourse (4,801 views) also attracted attention.

Views by community posts cited in this report

  • TheQoo 74.7K
  • Bobaedream 7K
  • Clien 4.8K

Insight

Goldman Sachs's lowering of the KOSPI target and the departure of 51 trillion won in stock market reserve funds show that the AI ​​peak controversy is reducing liquidity in the domestic capital market, and are in line with the background of the government's decision to postpone additional taxation of virtual assets in consideration of the economic performance of young people.

  • Economy
  • Dong-A Ilbo
  • Chosun Ilbo
  • Yonhap News
  • MBC
12 sources

02 Society

Attorney General candidates Park Gyun-taek and Yang Bu-nam fight over ‘cancellation of indictment’… Front line civilian control line breached, Yeoksam arson CCTV, Jamsu Bridge converted to pedestrian-only mode

  • Attorney General candidates Park Kyun-taek and Yang Boon-am battle to cancel the indictment, the Judiciary Committee clashes with Supreme Court Chief Justice Cho Hee-dae's government investigation and impeachment, and the aftermath of Oh Se-hoon's acquittal in the second trial.
  • Yeoksam-dong patent firm serial arsonist ‘blocks the entrance and exit’ CCTV released, profiler deployed, Theku ‘A woman in her 30s breaks through the frontline civilian control line and GOP light network’ Posted about 48,000 times
  • 50 years after the opening of Banpo Jamsu Bridge, it was converted to a pedestrian-only bridge from the 27th. A YouTuber was caught filming an oil tanker and port security area leaking oil in the ‘Bukangi’ waters of Busan Port.
Dong-A Ilbo pouring gasoline in and igniting it immediately escaped... CCTV footage of arsonist in Yeoksam-dong

The political battle heated up as Park Kyun-taek and Yang Bun-nam of the Democratic Party of Korea, former prosecutors and lawyers for President Lee Jae-myung, were considered as candidates for the next Minister of Justice (Kyunghyang Shinmun, Hankyoreh, Chosun Ilbo). While the Democratic Party stated that it expects a role that meets the public's expectations, the People Power Party strongly criticized the appointment as an attempt to erase the guilt in order to complete the cancellation of the indictment in the president's case. At the Legislation and Judiciary Committee of the National Assembly, where the last week of the National Assembly audit began, amidst the ruling party's hardliners' argument for the impeachment of Supreme Court Chief Justice Cho Hee-dae, Kim Min-seok, a senior member of the Supreme Council, hinted at a policy of prioritizing a government investigation, and People Power Party lawmaker Jeong Jeong-sik countered that it was a trick just to show impeachment (Kyunghyang Shinmun, MBC). Seoul Mayor Oh Se-hoon, who risked judicial risk with the appellate court's acquittal, insisted on cooperation with the Seoul City Council, where the Democratic Party holds two-thirds of the seats, and leadership within the opposition party. We are faced with the task of reorganization (Yonhap News, Hankyoreh).

In the security and public safety field, loopholes in the military border network and violent incidents continued to occur. On Theku, an exclusive report shared by a woman in her 30s that the front line Civilian Control Line (Civilian Control Line) was breached and even the General Outpost (GOP) light network was cut off was posted about 48,000 times, and on Ruliweb, an article about the latest information on North Korean troops in the border area was posted about 28,000 times. As CCTV footage was released of Mr. Lee, a serial arsonist in his 70s who set fire to two patent offices in Yeoksam-dong, Seoul, pouring gasoline into the office's only exit, and escaping within a minute, the police brought in a profiler and are focusing on proving the intent to kill (Dong-A Ilbo, YTN). A man in his 40s killed his ex-lover who returned her smartwatch after reporting stalking a year later and attempted to flee abroad, 18 hours after the crime. Arrested in Gangneung (Kyunghyang Shinmun).

In the field of living and environment, Banpo Jamsu Bridge in Seoul will completely stop vehicle traffic starting tomorrow (27th) and be transformed into a pedestrian-only bridge, 50 years after its opening in 1976 (The Hankyoreh). An undeclared oil tanker was caught by the coast guard after leaking oil in the waters of the North Port, where the shark Bukan, which was observed for two consecutive days near the Busan Port International Passenger Terminal, was staying. A YouTuber who approached the shark on a rented boat and filmed the port security facilities in order to live broadcast the Boukangi was also caught (MBC, Yonhap News). Meanwhile, foreign health insurance finances exceeded 1 trillion won in surplus for the first time, but the balance of Chinese subscribers fell again to a deficit of 40 billion won in just one year (Yonhap News), and an article on Theku about becoming distant from friends after upward marriage (approximately 67,000 times) and a story of a pregnant woman who had a conflict with her husband over the cost of 3.5 million won for postpartum care (Dong-A Ilbo) sparked controversy.

Views by community posts cited in this report

  • TheQoo 115.3K2p
  • Ruliweb 28.2K

Insight

While the judicial conflict between the ruling and opposition parties over the appointment of the Minister of Justice and the investigation of the Chief Justice of the Supreme Court heated up the last-minute National Assembly, the arson blocking the Yeoksam-dong exit route and the stalking murder incident after returning the smartwatch again revealed the blind spots of the post-monitoring system for revenge and relational crimes.

  • Society
  • Yonhap News
  • Hankyoreh
  • MBC
  • 더쿠
12 sources

03 IT & Tech

Space Blue Archive Japanese Nexon direct management conversion and financial sector hacking 3 weeks ping pong

  • 53 trillion won debt financing for the purchase of Space
  • Financial sector AI hacking investigation, National Investigation Agency and Central Investigation Agency, 3-week ping-pong controversy, Incheon Police Agency PHP vulnerability website suspended, Financial Supervisory Service detects illegal private loans of loan companies registered with AI
  • ‘Blue Archive’ focuses on Korean-Japanese communities and YouTube (665,000 views) on the announcement of Yostar’s graduation and Nexon’s direct service in Japan in January next year
Chosun Ilbo My bank account could become 0 won overnight, I'm nervous about the advent of quantum computing

Elon Musk, CEO of Space On the other hand, in Korea, the Financial Supervisory Service completed the on-site inspection of Mirae Asset Securities' allocation of zero shares of Space Meanwhile, regarding the AI ​​hacking incident in the financial sector, the National Investigation Headquarters of the National Investigation Headquarters of the National Police and the Serious Crimes Investigation Office passed over the responsibility of the investigation for three weeks, but eventually the police decided to investigate again, raising criticism of the incident (Chosun Ilbo), and the website of the Incheon Police Agency and 12 affiliated police stations was temporarily suspended after a PHP security vulnerability was discovered (Gyeonggi Ilbo).

Big news continued in the fields of next-generation technology and AI investigation and science. A security warning (Chosun Ilbo) was issued that the emergence of quantum computers could neutralize existing financial encryption systems and threaten bank account balances, and the Financial Supervisory Service used an AI analysis system to trace the background of illegal private finance organizations and discovered that dozens of officially registered loan companies were involved in illegal private loan business (Yonhap News, Kyunghyang Shinmun, MBC). Researchers at Ohio State University demonstrated a digital olfactory transmission technology that decodes the coffee scent in Seoul into digital information and reproduces it with scent molecules in New York (Chosun Ilbo), and an economist's analysis (Electronic Newspaper) that the blockbuster game GTA6, which is scheduled to be released on November 19, could cause 1.5 million American workers to take leave, resulting in a short-term productivity loss of up to $1 billion (approximately 1.32 trillion won), also attracted attention.

In the gaming and mobile community, the biggest topic was the announcement that the subculture game Blue Archive would graduate from Japanese publisher Yostar in January next year and that Nexon would take charge of direct service in Japan. While the official live broadcast recorded 665,863 views on YouTube, a heated discussion took place on the top Japanese Hatena bookmarks and Korea's Akara Live (9,620, 6,264, and 5,705 views) surrounding the background of Yostar's graduation and the statement of Executive Producer Kim Yong-ha. Regarding the iPhone Duo, American YouTuber SarahGrace's camera criticism Shorts (959,717 times), and Clien (6,286, 5,376 times) and Mico (1,154 times) criticized screen damage and standard specifications, and Ruliweb's post urging users of older Samsung Galaxy models to back up their data in advance (17,732 times) attracted attention.

Views by community posts cited in this report

  • Ruliweb 17.7K
  • Arca.live 9.6K
  • Clien 6.3K

Insight

Space

  • IT & Tech
  • Chosun Ilbo
  • Yonhap News
  • Dong-A Ilbo
  • Gyeonggi Ilbo
12 sources

04 World

China's 5th plenary session opens, Kim Jong-un inspects Dandong bus factory... U.S. reports ‘options for re-attacking inland Iran’, UK Defense Minister says, “There are 1,000 days left to prepare for war”

  • Opening of the 5th plenary session of the Chinese Communist Party, Kim Jong-un inspects Dandong bus factory, Trump pressures Korea on Alaska LNG project, controversy over two-legged relationship with Russian company
  • U.S. Central Command reports to the Minister of Defense that 're-airstrikes in the interior of Iran are an option after the November election', and the British Minister of Defense warns, "War will break out in 2030... there are 1,000 days left to prepare."
  • Brazil's presidential runoff election extended by two hours due to bad weather, Venezuelan opposition leader Machado secretly returns home, Waseda University professor's outrageous comments posted about 42,000 times
SBS emphasizes “friendship forged in blood”… 'Interested' in visiting bus factory

The 5th plenary session of the 20th Central Committee of the Chinese Communist Party opened on the 26th ahead of next year's party congress, where Chinese President Xi Jinping is expected to be elected to a fourth term as general secretary of the party, and the strengthening of internal control and economic policy are attracting attention (Yonhap News). Dong-A Ilbo, SBS, and Chosun Ilbo analyzed that North Korean leader Kim Jong-un visited Dandong by crossing the New Yalu River Bridge, which had been blocked for 12 years, about three weeks before the Asia-Pacific Economic Cooperation (APEC) summit in Shenzhen, China, and U.S. President Donald Trump's visit to China next month, and personally inspected a Chinese bus factory, a means of transportation prohibited from exporting to North Korea due to UN sanctions, showing off the new honeymoon between North Korea and China. Meanwhile, there were reports (Chosun Ilbo) that the Trump administration was engaging in a two-legged deal by accepting secret financial support from a Russian energy company subject to sanctions while pressuring Korea to invest in Alaska liquefied natural gas (LNG), and another report (Chosun Ilbo) that one in four applicants for a visa to visit the U.S. was rejected due to abnormalities in Korea-U.S. relations.

Military tensions in the Middle East and Europe have also heightened. The U.S. Central Command (CENTCOM) reported multiple military operation options to Secretary of Defense Pete Hegseth so that follow-up airstrikes, including inland strikes in Iran, could be carried out upon White House approval after the midterm elections in November (Dong-A Ilbo), and Israeli Prime Minister Benjamin Netanyahu sent a warning to Iran on the 27th, saying he had detected signs of attacks to interfere with the general election (Yonhap News). King Khalid International Airport in Riyadh, Saudi Arabia, which had been closed due to attacks by Houthi rebels, resumed limited operations, but the 2027 Dakar Rally, scheduled to be held in Saudi Arabia in January next year, was canceled due to security concerns (Yonhap News). In Europe, British Defense Secretary Wes Streeting warned that war could break out around 2030 and that there were 1,000 days left to prepare (Yonhap News, Chosun Ilbo), and in France, while 1,300 people were arrested due to sporadic clashes over high price protests, far-right lawmaker Marine Le Pen launched a presidential campaign, promising to restore the rule of law (Yonhap News).

In the political situation in the Americas and Asia, ahead of the U.S. midterm elections on November 3, amid signs of an exodus of Hispanics and voters in their 20s who supported President Trump two years ago, President Trump hinted at Plan B to veto all bills if the Senate and House of Representatives are defeated (Yonhap News). In the Brazilian presidential runoff election, the voting closing time was extended by two hours at President Lula's request due to bad weather and public transportation disruptions (Chosun Ilbo, Yonhap News), and last year's Nobel Peace Prize winner, Venezuelan opposition leader Maria Corina Machado, secretly returned to Korea after seven attempts (Chosun Ilbo, Yonhap News). In the community, a post by a Waseda University professor arguing that Korea should return its colonial-era property now that Korea has become wealthy was viewed about 42,000 times on Theku, and on Taiwan's PTT, a thread explaining broadcaster Tsai Kang-yung's denial of Taiwan's independence rose to the top.

Insight

China's opening of the 5th plenary session, Kim Jong-un's inspection of the factory for sanctioned items (buses) in Dandong, and Trump's dual negotiations between Russia and Korea on Alaska LNG show that the major powers and neighboring countries on the Korean Peninsula have begun thorough calculations of practical interests and factions ahead of the U.S. midterm elections and the Shenzhen APEC summit.

  • World
  • Yonhap News
  • Chosun Ilbo
  • Dong-A Ilbo
  • SBS
11 sources

05 Sports

Ahn Se-young, 3rd consecutive French Open winner, sets a record of ‘50 consecutive wins and 10 wins in the season’… KBO playoffs open today, Lee Soo-man’s restaurant Golden Bell 54,000 views

  • Ahn Se-young won 3 consecutive French Open games, reaching 50 consecutive official matches and 10 crowns in the season (66 wins, 1 loss, 98.5% winning rate), and professional volleyball Korean Air won the KOVO Cup for the first time in its history 7 times.
  • The first leg of the KIA-Samsung playoffs, which was postponed due to rain, opens today and the World Series check swing controversy, and EPL Manchester United loses 0-3 at home, no win in 8 games and falls to 16th place.
  • 74-year-old Lee Soo-man A2O Light No. 1 Meat restaurant Golden Bell and The Ku Kick Post 54,000 views, Rise’s new song ‘Insomnia’ MV 900,000 views, Jeon Do-yeon mentioned as Oscar candidate
Chosun Ilbo Ahn Se-young, 'Already 10 gold medals in 2026', now looks to surpass her own record... Achieves 3 consecutive wins and 50 consecutive wins at French Open, challenges new history by surpassing '11 gold medals of all time'

Ahn Se-young (Samsung Life Insurance), world number one in badminton women's singles, won the final of the Badminton World Federation (BWF) World Tour 2026 French Open held at the Arena Grand Paris in Paris, France, and set an unprecedented milestone of winning 3 consecutive tournaments, 50 consecutive wins in official matches, and 10 wins in the season (66 wins, 1 loss, 98.5% winning rate) (Chosun Ilbo). As a result, Ahn Se-young has only one tournament left to tie her record for most wins in a single season (11 crowns), and Ahn Se-young's French Open win and notices introducing local competitions attracted attention in Ddanzi Ilbo (4,920 times) and Gag House (4,831 times). In professional volleyball, Korean Air defeated Hyundai Capital with a set score of 3-1 thanks to the outstanding performance of the 207cm German foreign main gun, despite the negative news of coach Renan Dal Giotto's absence due to lumbar disc surgery, and won the KOVO Cup for the second time in a row and for the first time in history, seven times in total (Dong-A Ilbo, Chosun Ilbo).

Big matches and controversies continued on the baseball and soccer stages as well. With the first round of the professional baseball playoffs between the KIA Tigers and Samsung Lions, which was postponed due to rain the previous day, being held in Daegu on the 26th, the focus is on Jung Hae-young's pledge to complete 150 saves in KIA's last fall baseball game before enlistment, Samsung's 35-save relief king Kim Jae-yoon's absence due to damage to his serratus anterior, Choi Hyung-woo's high praise for KIA's Kim Do-young, and the challenge of Samsung's 19-year-old rookie pitcher Jang Chan-hee. It was highlighted (Chosun Ilbo). In Game 2 of the American Major League World Series, Tampa Bay's Yandy Diaz's check swing with 2 outs and 3rd base on third base in the top of the 9th inning was ruled as north wing, sparking public opinion on the American Reddit baseball bulletin board and domestic media (Chosun Ilbo) for the introduction of KBO-style check swing video review. Manchester United of the English Premier League lost 0-3 at home to Bournemouth, falling into an 8-game winless streak (16th in the league), leading to the dismissal of manager Michael Carrick. It is imminent (Chosun Ilbo).

In the entertainment and cultural world, the Golden Bell anecdote (Dong-A Ilbo, Newsfield) in which 74-year-old A2O Entertainment key producer Lee Soo-man celebrated the first place on a music show by the girl group A2O LITE, which he produced in collaboration with his nephews Sunny and Yoo Young-jin, paid for the meal and presented bracelets to all customers at a restaurant in Yaksu Station, Seoul, and the post about Lee Soo-man's Nylon kicks on The QU attracted 50,000 people. It attracted explosive interest, recording 4,216 views. The music video for Insomnia, a new acoustic pop song released by the boy group RIIZE at midnight on the 26th, exceeded 907,104 views on YouTube immediately after its release (Chosun Ilbo, YouTube), and actress Jeon Do-yeon, who appeared in director Lee Chang-dong's Netflix film Possible Love, was mentioned as a candidate for the Best Actress Oscar by American foreign media (Yonhap News). In addition, critic Lee Dong-jin's review of Chiikawa the Movie (44,637 times) and his review of the entertainment program aired the previous day on air (70,663 times) dominated the top rankings on Theku.

Views by community posts cited in this report

  • TheQoo 98.9K2p
  • Ddanzi 4.9K

Insight

While Ahn Se-young proved the most overwhelming single-season dominance in badminton history with a season win rate of 98.5% and 50 consecutive wins, in popular culture, 74-year-old producer Lee Soo-man's No. 1 rookie girl group and Rise's new song success showed the coexistence of generational change and veteran producing.

  • Sports
  • Chosun Ilbo
  • Dong-A Ilbo
  • 더쿠
  • Yonhap News
12 sources

Coverage 9

PART 2

The day in data

06 App Rankings

Mobile app ranking: Ranked 2nd in Korea iOS NetShort, 6th in Foril, ranked 1st in Meta Muse in the U.S. App Store, and ranked 1st in Google Focus Friend

  • Free on the Korean App Store: 1st place in Naver Plus Store, 2nd place in NetShort (+1), 4th place in Vintage Camera App (+2), 5th place in TOPTEN10 (+2), 6th place in Foril
  • Korean App Store Sales: ChatGPT 1st, YouTube 2nd, Naver Webtoon 3rd, TVING 5th (+1), Gossip Harbor 7th (+4), NetShort 8th (+2)
  • U.S. Store: Free Muse from Meta ranked 1st (+1) in the U.S. App Store, ChatGPT ranked 4th (+1), and Free Focus Friend ranked 1st on Google Play in the U.S.
Background: icons of the apps and games charted below
Read the full analysis

As of 7:30 a.m. (KST) on the 26th, while the Naver Plus Store maintained its first place in the Korean App Store free chart, the short-form drama app NetShort rose one step from 3rd to 2nd (+1), beating Antropic's Claude (3rd, -1). Following this, vintage camera app (6th → 4th, +2), TOPTEN10 (7th → 5th, +2), which reflects the demand for fall clothing shopping, automatic vlog creation app For Reel (new entry at 6th), Google Gemini (9th → 7th, +2), and SPAO (11th → 9th, +2) also rose.

In the overall sales chart of the Korean App Store, ChatGPT (1st), YouTube (2nd), Naver Webtoon (3rd), and KakaoTalk (4th) maintained the top 4, and TVING rose from 6th to 5th (+1) due to the effect of broadcasting the professional baseball playoffs, Gossip Harbor (11th → 7th, +4), NetShort (10th → 8th, +2), Roblox (13th → 9th, +4) continued its strength. Zeta (1st place), ChatGPT (2nd place), Naver (3rd place), and Papago (4th place) continued to lead in Korea's Google Play popular free chart, and in the US App Store free chart, Meta's AI app Muse from Meta rose from 2nd to 1st place (+1), beating Capital One Mobile (1st → 5th place, -4), Vinted (2nd place, +1), TikTok Pro (3rd place, +1), ChatGPT (4th place, +1) and Kalshi (8th → 6th place, +2) followed. In the U.S. Google Play free chart, Focus Friend by Hank Green, a concentration timer app introduced by science creator Hank Green, ranked first.

Insight

In the U.S. App Store, Meta's Muse from Meta ranked first among all free apps, and AI note-taking and concentration aid apps swept the top rankings in Google Play. As a result, the duopoly between AI productivity tools and short-form dramas (NetShort Korea's free 2nd place and 8th place in sales) became clear.

  • App Rankings
5 sources

07 Game Rankings

Game ranking: 8th place in Korean iOS Battleground sales (+10), 2nd place for free-to-play Far Jakkwi Pocket, and both rise together with Red Desert and Phantom Liberty on Steam

  • Korean App Store game sales: Lucky Game maintained 1st place, Gossip Harbor maintained 2nd place, Roblox ranked 3rd (+1), Battleground ranked 8th (+10 surge)
  • Free mobile games: Maintained 1st place in Korean App Store with Tangtang Ace and 2nd place in Munjakgwi Pocket (+1), 1st place in Goblin’s World and 2nd place in Hudeodeok Survival on Google Play
  • Steam (Korea/Japan): Modern Warfare 4 ranked 1st in highest sales/paid in Korea, 4th in highest sales of Phantom Liberty (+3), 8th in Red Desert Enhanced (+4), and 1st in Japan’s paid Papan Resonance.
Background: icons of the apps and games charted below
Read the full analysis

As of the morning of the 26th, Lucky Game (1st) and Gossip Harbor (2nd) maintained the lead in the Korean App Store game sales chart, while Roblox rose from 4th to 3rd (+1), Royal Match rose from 6th to 4th (+2), and along with FC Mobile (9th → 7th, +2), Krafton's Battleground Mobile rose 10 places from 18th to 8th. It soared and re-entered the top 10. In free mobile games, Bangtan Ace (maintained 1st place) on the Korean App Store, followed by Moon Jakgwi Pocket, which enjoyed the success of the movie animation, rose from 3rd to 2nd (+1), and in Korea's Google Play, Goblin's World (1st), Hudeodeok Survival (2nd), Raising Agatha (3rd), Rogue W (4th), Last Asylum: Pest (5th), and Seal M2 (6th). I maintained my ranking.

In the PC Steam (Korea) chart, Call of Duty: Modern Warfare 4 swept the top sales and top paid charts, and following PUBG: BATTLEGROUNDS (2nd best seller, 1st free) and Cyberpunk 2077 (3rd best seller, 2nd paid), the expansion pack Cyberpunk 2077: Phantom Liberty rose from 7th best seller to 4th (+3, 3rd paid). took a leap Pearl Abyss' Red Desert Enhanced also rebounded from the 12th best-selling chart to 8th (+4) and from the paid 7th place to 5th (+2), and in the free chart, Limbus Company (4th → 3rd, +1), GrandChase (8th → 4th, +4), and Warframe (7th → 5th, +2) rose. On the Japanese Steam paid chart, the indie hit Japanese Ramen Simulator ranked 4th, following FINAL FANTASY RESONANCE (1st), Modern Warfare 4 (2nd), and Cyberpunk 2077 (3rd).

Insight

The enthusiasm of the theatrical version of ‘Chiikawa’ exceeded 2 million viewers, leading to the mobile game ‘Far-end Pocket’ rising to second place in the App Store for free, and on Steam, ‘Cyberpunk 2077: Phantom Liberty’ and ‘Red Desert Enhanced’ ran side by side, driving demand for blockbuster RPGs and action games.

  • Game Rankings
5 sources

08 AI Benchmarks

AI Benchmark/Ecosystem: Bill Gates warns of ‘the biggest disruption of the next 20 years’ and targets telecommunication companies’ ‘AI token fee plan’… Filling the Empty Room Prompt Craze

  • Bill Gates warns, “AI will cause the greatest disruption to humanity in the next 20 years.” Nvidia and Micron account for one-third of the U.S. S&P 500 third quarter net profit increase
  • Targeted domestic telecommunication companies’ ‘selling AI token usage instead of data’ service and acquired Apple’s AI audio company Samlabb assets
  • Theku’s ‘Fill an Empty Room with ChatGPT and Gemini’ Play Hits 45,000 Views, Instiz and Dimitory Condemn ‘Munchang and AI Confusion’
Chosun Ilbo’s ‘AI Doomsday Theory’ swept the stock market… Opportunity for investors with cash
  • IQ 1st and 2nd · Claude Opus 5.5 / Fable 5.1 = Frontier maintains 1st and 2nd place 57.622 / 53.355 57.622 / 53.355 3rd place GPT-6 Astra (52.674) · 4th place Gemini 4 Argon (52.561)
  • 1st and 2nd place in cost-effectiveness · MiMo-V2.6-Pro / DeepSeek V4.1 Flash = Leading cost per million tokens $0.13 / $0.27 $0.13 / $0.27 DeepSeek V4.1 Flash has an IQ of 43.249 · 2nd place in output speed (179.2 tokens/sec)
  • 1st and 2nd in response speed · Muse Wonder / DeepSeek V4.1 Flash = Maintaining 1st and 2nd place in high speed 185.5 / 179.2 tokens/sec 185.5 / 179.2 tokens/sec 3rd Gemini 3.8 Flash (147.1 tokens/sec) · 4th Claude Opus 5.5 (96.3)
  • Text → Image 1st and 2nd place · GPT Image 2.5 Sunburst / Flare = OpenAI ranks 1st and 2nd next to each other 1218 / 1207 Elo 1218 / 1207 Elo #1 in image editing GPT Image 2.5 Sunburst (1322 Elo)
  • Text→Video No. 1 · Wan 3.0 / Image→Video No. 1 · MiniMax H3 = Stay at the forefront of video creation 1174 / 1141 Elo 1174 / 1141 Elo Dreamina Seedance 2.5 ranked 3rd in text → video (1160) and 2nd in image → video (1139).
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Artificial Analysis With Antropic's Claude Opus 5.5 (57.622) and Fable 5.1 (53.355), OpenAI's GPT-6 Astra (52.674), and Google's Gemini 4 Argon (52.561) maintaining the top ranks in the comprehensive intelligence index, the impact of AI proliferation on the macroeconomy and industrial models was highlighted. Bill Gates, founder of Microsoft, warned that AI will cause the largest labor and social disruption in human history over the next 20 years (Yonhap News), and in the stock market, a small number of AI semiconductor companies such as NVIDIA and Micron account for one-third of the net profit increase (expected to increase by 30%) in the third quarter of U.S. S&P 500 companies, and AI investment cost fatigue was highlighted at the same time (Yonhap News, Chosun Ilbo).

The transition to AI has accelerated in business models and user culture as well. Domestic mobile carriers went beyond selling existing data capacity and began targeting token services that bundle AI model usage (tokens) (Chosun Ilbo), and Apple acquired the assets of Samlab, an AI audio company, and secured audio editing technology (Monthly Mixing). In the community, the prompt game, which involves uploading an image of an empty room to ChatGPT or Gemini and then asking the user to fill the room with everything they know about themselves, was popular on Theku, recording 45,572 views, while Instiz (19,638 views) and Dimitory (1,251 views) continued to complain that university creative writing departments were in chaos due to the overuse of generative AI creations.

Views by community posts cited in this report

  • TheQoo 45.6K
  • Instiz 19.6K

Insight

The fact that mobile carriers have begun to introduce ‘AI token usage’ as a charging unit instead of mobile data packets is a symbolic change that shows that generative AI has become a universal utility good combined with communication infrastructure.

  • AI Benchmarks
  • Yonhap News
  • Chosun Ilbo
  • Monthly Mixing
  • 더쿠
7 sources

09 YouTube

Popular videos on YouTube: American drama ‘The Rookie’ shorts ranked 1st with 7.42 million views, Rise’s ‘Insomnia’ MV 900,000 views, Japan’s Toyoko Inn and Blue Aca live broadcasts were a hit

  • Global top videos: American ‘The Rookie’ famous scene shorts (7,423,581 views, 1st overall) · Japanese sunglasses comparison shorts (2,592,572 views) · Toyoko Inn Hypothetical Feature (2,229,138 views)
  • Korean features and shorts: Another News Shorts (1,738,045 times) · SMTOWN Rise ‘Insomnia’ MV (907,104 times, 1st feature) · Hyean Roblox horror game (367,341 times)
  • Tech and subculture blockbuster works: Nijisanji Overwatch Competition (1,188,910 times) · SarahGrace iPhone Duo Camera Shorts (959,717 times) · Blue Archive Official Live Broadcast (665,863 times)
Background: thumbnails of the videos listed below
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Among the 40 popular Korean, American, and Japanese YouTube videos collected as of the morning of the 26th, JJ_EditZ's shorts, which edited famous scenes from the American drama The Rookie, ranked first with 7,423,581 views (347,312 likes). Next, shorts comparing the appearance of a handsome actor and comedian wearing the same sunglasses from the Japanese entertainment show Chidori Kamaitachi Hour (2,592,572 views) ranked 2nd, a long commentary video discussing the hypothesis that even if you were moved from Toyoko Inn, a Japanese business hotel, to another branch of Toyoko Inn while you were asleep, you would not notice it until check-out (2,229,138 views), ranked 3rd, and American football highlight shorts (1,420,000 views). 8,399) and YouTuber SarahGrace's iPhone Duo Camera Review Shorts (959,717) also recorded high views.

On Korean channels, following Another News' Shorts (1,738,045 views), which provocatively dealt with rumors of the national soccer team, the official music video for SM Entertainment's boy group RIIZE's new song Insomnia received positive response from music fans, recording 907,104 views (44,657 likes), the highest among long-length videos. In addition, game creator Hyean's Roblox horror game Monochrome play video (367,341 views) and Yoo Bong-hoon's FC Online Real Madrid squad video (239,908 views) were popular, and in Japan, the live broadcast of the Nijisanji Overwatch Extreme Match competition (1,188,910 views) and the official Blue Archive fall special live broadcast (665,863 views). AKB48's 2026 version of Aita Katta (I Wanted to Meet You) music video (306,729 views) ranked at the top.

Insight

In Japan, a feature-length special video that cleverly twisted the uniformity of Toyoko Inn's room structure exceeded 2.22 million views, and virtual creators (Nijisanji and HoloLive) and subculture game (Blue Archive) feature-length live recorded hundreds of thousands to 1 million views, showing off a solid core viewership.

  • YouTube
  • YouTube · JJ_EditZ
  • YouTube · AWAN KAI NEWS
  • YouTube · 物語世界
  • YouTube · Another News
8 sources

Also talked about

“‘Identification of the psilocybin pathway that restores brain circuits within 24 hours without hallucinations’ is a hot topic on Reddit. Attention to research on ‘rabid bats’ and hair growth signals around the world”

Research results showing that psilocybin, an ingredient in magic mushrooms, repairs brain nerve connections damaged by chronic stress within 24 hours in mouse experiments and operates in a pathway separate from hallucinations rose to the top of Reddit's science bulletin board in the U.S., raising expectations for the next-generation treatment for depression. In the domestic media, a study on the signs of bald head hair growth revealed by a world-renowned scholar (Chosun Ilbo), as well as a report on the spread of fear of bats spreading rabies by scratching or biting people around the world (Chosun Ilbo), attracted attention.

3 sources

“Theku ‘Why the holes in cafe trash cans are small’ 48,000 views... 1972 ‘Nova House’, shaped like a Buddhist spaceship, lands in Yangpyeong and BTS performs in Argentina”

A post about the reason for making the hole in cafe trash cans smaller has gained sympathy by spreading simultaneously across several communities, including Theku (48,165 views), Instiz (12,750 views), and Haeyeon Gallery (1,585 views). In the cultural world, there was news about the installation of Nova House, a spaceship-shaped building built in less than 15 units in France in 1972, in Yangpyeong-gun, Gyeonggi-do (Dong-A Ilbo), a report on the scene of BTS's last performance in Buenos Aires, Argentina (Yonhap News), and news of the end of Netflix's daily entertainment show Doriver after 5 years (Dong-A Ilbo).

4 sources

How this report was made

This report is a morning report prepared by TrafficScent based on 286 popular posts from domestic communities, 67 posts from Japanese, Taiwanese, and American communities, 264 domestic media reports, and 40 newly collected YouTube videos collected from 00:00 to 7:30 a.m. (Korean time) on October 26, 2026. The app and game rankings compared the store chart snapshot collected around 7:30 a.m. on the 26th with the snapshot just before (collected on the morning of the 25th). AI benchmarks are compiled based on the latest figures released by Artificial Analysis. The facts were organized based on media reports, and the community information was written based on the number of views and article titles published by each site, and the text of the community article was not moved. Figures are correct at the time of collection. The draft was created with an AI tool, went through a separate verification script, and was reviewed and edited by the TrafficScent operations team.

Content Policy Contact

* Section backgrounds are images from the news articles or thumbnails of the YouTube videos the section cites, or the icons and thumbnails of the section's own charts and video list. Each background's source is credited in its top-right corner.

“Trend Reports sum up the day's issues from the community, news and YouTube data TrafficScent collects.”